roshni
03-02-2006, 09:09 AM
McDonald's changes sign to woo kosher diners
TEL AVIV (Reuters) - Under pressure from the city's chief rabbi, two Tel Aviv branches of the fast food firm McDonald's have changed the colour of their trademark signs to assure diners that their burgers and fries are kosher.
In a first for McDonald's Corp., the golden arches at the two branches have new blue backgrounds, replacing the trademark red ones. The new signs also display the word "kosher", both in Hebrew and English.
more: http://www.davesdaily.com/out.php?id=14185&url=http%3A%2F%2Fnews.yahoo.com%2Fs%2Fnm%2F2006030 1%2Fod_uk_nm%2Foukoe_uk_mideast_israel_mcdonalds
TEL AVIV (Reuters) - Under pressure from the city's chief rabbi, two Tel Aviv branches of the fast food firm McDonald's have changed the colour of their trademark signs to assure diners that their burgers and fries are kosher.
In a first for McDonald's Corp., the golden arches at the two branches have new blue backgrounds, replacing the trademark red ones. The new signs also display the word "kosher", both in Hebrew and English.
more: http://www.davesdaily.com/out.php?id=14185&url=http%3A%2F%2Fnews.yahoo.com%2Fs%2Fnm%2F2006030 1%2Fod_uk_nm%2Foukoe_uk_mideast_israel_mcdonalds